Chelsea Wolfe - Everything Turns Blue

Chelsea Wolfe / Everything Turns Blue

Loma Vista Recording Company

Services

Video Direction

Content Production

Motion Design

Art Direction

Summary

A full-length CG song visualizer in the form of an abstract narrative short — celebrating the release the final single from the upcoming Chelsea Wolfe album

Role

Loma Vista Recordings (HEALTH, St. Vincent, Denzel Curry, Killer Mike) asked EFFIXX to interpret Everything Turns Blue — the final single release leading up to Chelsea Wolfe's seventh studio LP — as an abstract motion-based artwork to celebrate the upcoming album.

We collaborated with Chelsea Wolfe, co-producer/arranger partner Ben Chisholm, and Loma Vista creative director and designer Christopher Leckie, on an experimental short. Exploring themes of duality, inner struggle, healing, and rebirth, we combined digital and analog media to craft this esoteric meditation on deep blue engulfing a twin yolk.

Footage was produced using a combination of traditional 3D offline rendering, real-time engine, and practical vfx.

*Typography by Christopher Leckie