Vocalise 3 — Release Trailer
Creative Direction
Visual Identity
Art Direction
Content Production
Motion Design
3D / VFX
Producing a product release trailer and motion graphics content for the latest update to virtual instrument-maker Heavyocity's flagship vocal instrument, Vocalise 3
The Trailer
:60 Release Trailer
We helped Heavyocity announce the release of Vocalise 3 with a cinematic :60 CG product trailer embodying the stunning, ethereal new vocal instrument through an abstract sci-fi / fantasy environment. The spot captures the essence of the products' dynamic library through a chorus of ascending "voices".

UI Design
Designing The INstrument
The original Gravity 2 instrument put Heavyocity on the radar of both Hollywood pros and aspiring composers alike. The audience often uses the product every day in the studio, It was critical to incorporate recognizable design elements, but with a sophisticated and more modern approach.

Visual Identity
Simple Brand Guidelines
We developed a basic toolkit of logo, color, and typographic elements for the Gravity 2 launch campaign — a foundation for the in-house creative team to craft YouTube orientation content, website collateral, and social posts.